Anki stores your cards' sound and image files on your computer, in your Anki folder, in User 1/collection.media. If you delete any files from that folder, Anki notes they have been removed and on the next sync it will remove them from your other devices as well. What sometimes happens is users tidy up files on their computer, and accidentally remove the sounds and images that their cards use, resulting in sounds not playing or images not appearing. This is particularly easy to do accidentally on a Mac with the "all my files" feature of the Finder, but can happen on other platforms as well.